Technical Product Marketer

 

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Department

Ecommerce & Digital

Your role and responsibilities

TVH is a global one stop shop for spare parts and accessories for forklift trucks, industrial equipment, agricultural machinery, … We are present in more than 180 countries and we have more than 60 million spare parts in stock. Together with 4.600 colleagues you are the strength, heart and soul of TVH.

We are looking for someone to join our marketing team at the TVH Headquarters (Waregem, Belgium).
You will be responsible for developing and safeguarding a smooth client experience and communication from product search to the moment of purchase specific for hydraulics and mechanical components.

Your responsibilities include the following:

• 
  You develop a concrete, impactful and measurable tactical omnichannel marketing plan, as well as related resource and budget planning.
• You define the market intelligence and customer needs to build a solid marketing plan.
• You define competitive advantages, value propositions and USPs and translate technical expertise into a commercial strategy.
• With the customer always at the top of your mind, you create impactful online and offline push and pull content, including campaigns to activate the product groups of your portfolio.
• You are responsible for the creation of sales tools to enable our sales department to market our products effectively.
• You are responsible for the preparation and rollout of commercial training for the regional sales staff and the resellers.
• You coordinate supplier partnerships and product launches.

How to succeed / your profile

• You have a technical degree or a degree in marketing and at least 3 years of work experience.
• You have technical affinity/knowledge and interest in marketing.
• You have a very good knowledge of English, Dutch is a plus.
• You are an analytical and a result oriented thinker.
• You have strong communication and organizational skills.
• You have a high sense of ownership and take initiative.

What's in it for you

• A competitive salary with benefits such as meal vouchers and insurance.
• Flexible working hours, home working and a healthy work-life balance.
• 20 paid vacation days and 12 WTR days.
• An easily accessible work location (but remote work is also possible).
• A people-centric culture where your fitness and mental well-being matter.
• Lunch breaks and sports facilities in TVH Park, the company's green zone.
• Access to LinkedIn Learning and many in-house (and external) training courses.
• Fun afterworks and other optional events (e.g. TVH Kaffee).

People are at our heart

TVH is a global business with a family atmosphere, where people are at the center. We value clarity, mutual respect, kindness and open communication. Our people are down-to-earth, easy to work and engage with. We welcome differences and celebrate new ideas.

About TVH

TVH is a parts specialist for quality parts and accessories for material handling, industrial vehicles, and construction and agricultural equipment. Working at TVH is opting for a company that excels as an international market leader and is well-known for its unstoppable craving for innovation.

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Recruiter

Evelien Moreels

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